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Designing Grill Food Trucks

Let’s head into Day 22 and discuss Designing Grill Food Trucks From burgers and fries to wraps, APEX understands the importance of being heard and understood while making one of the largest investments in business. APEX is committed to investing in the design and engineering process up-front, so the customer receives a unit that not only…

Food Trucks to Catering Events

LET’S HEAD INTO DAY 21, AND DISCUSS Food Trucks to Catering Events: Expanding Business to Include Events As a custom high quality food truck and trailer builder, many of our customers have a brick and mortar restaurant, an established catering business, or additional food trucks. Our recent customer, The Farmer in the Hive, was a true testament…

Building a Custom Ice Cream Truck

LET’S HEAD INTO DAY 20, AND DISCUSS BUILDING A CUSTOM ICE CREAM TRUCK APEX Specialty Vehicles had an opportunity to sit down with Marketing Director, Patrick Hale, at one of our most successful ice cream businesses, Texas Ice Cream. Patrick highlights a few key aspects to consider when building a custom ice cream truck. Deciding…

Ways to Measure Food Truck ROI

Let’s head into Day 19, and discuss Ways to Measure Food Truck ROI Return on Investment, ROI, is one of the most important key performance indicators that drives decision making and measures success. A common misconception with food trucks is the low start-up costs and immediate revenue stream. Just like any other business, starting a food truck…

Designing a Food Truck in 3D

Let’s head into Day 18, and discuss Designing a Food Truck in 3D. Many food truck builders can build a sufficient food truck, however not many builders have a dedicated in-house team responsible for designing food trucks and specialty vehicles in 3D. APEX has four full-time engineers on staff that partner with the sales team and…

Financing a Food Truck

Let’s head into Day 17, as the topic is Financing a Food Truck Due to the popularity and price range of food trucks, it’s important to understand how financing a food truck can be accomplished. The below will offer tips on financing a food truck, and is based on APEX’s past customer profiles, which include…

How to Maintain Vehicle Wraps

Let’s take a look at Day 16: How to Maintain Vehicle Wraps As we have seen over and over, a vehicle wrap is an effective form of advertising and ROI, so let’s take a look at how to maintain vehicle wraps on food trucks to keep the message looking fresh and vibrant long after the application. According…

5 Other Uses for Food Trucks

Let’s head into Day 15, and discuss 5 Other Uses for Food Trucks. The stereotypical food truck has the aesthetically appealing look of a step van, and is outfitted with a mobile kitchen, however we are going to explore 5 Other Uses for Food Trucks. Let’s take a look at some custom-fabricating ideas that may…

5 Reasons to Choose Food Trucks over Brick and Mortar Restaurants

LET’S HEAD INTO DAY 14, and explore 5 Reasons to Choose Food Trucks over Brick and Mortar Restaurants The age old question…. the difference in start-up costs between food trucks and brick and mortar restaurants. Let’s start with some industry insights into the food truck industry, then we’ll explore 5 Reasons to Choose Food Trucks over…

Building a Custom Food Truck

Let’s head into Day 13, and discuss Building a Custom Food Truck. Building a custom food truck should be a process that is structured, organized, and completed by a reputable fabricator. Food trucks obviously differ in the level of customization – from DIY to higher-end custom food trucks. Continue on as APEX explains the process of building…